Posts Tagged ‘strategy’

September 8, 2013

Rx for success: communicating continually

September 8, 2013—Woody Allen famously wrote that “eighty percent of success is showing up.” He could have continued that with “again and again” for it’s continuity that counts in making progress, a truth that’s as applicable to communications as it is to anything else. Communicators are often confronted with an unrealistic expectation: to carry out…

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August 8, 2013

When context is king

August 8, 2013 — Key to any successful communications initiative is understanding the context in which you are working. Too often, it’s easy to forget this simple idea as communicators rush to develop plans and produce “stuff” with which to engage audiences. It’s always smart to consider the context in which you are trying to…

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