Best In Comms
The web is a rich resource of information about communications practices. Below are some articles or sites that I have come across that are particularly insightful on a variety of communications issues.
The web is a rich resource of information about communications practices. Below are some articles or sites that I have come across that are particularly insightful on a variety of communications issues.
In the “look before you leap” category, good sound advice about developing content strategies.
Content strategy: Craig Baldings is right, it isn’t always about more content, faster speed, more platforms. “Less” can definitely be “more”.
Donna Papacosta offers good, down-to-earth, practical steps to launch or improve your content marketing efforts.
Where does journalism end and content marketing begin? Thoughts on what some see as converging trends …
A look at the time-held practice of releasing bad news late on a Friday afternoon. Is this practice still relevant? Comments from leading communications practitioners.
The thinking of Paola Antonelli (Senior Curator of Architecture and Design, Museum of Modern Art, New York) on how we communicate in more ways than we even know.
Scanning the horizon with the President and CEO of the world’s largest public relations firm.
Up-to-date data on how and when best to re-Tweet what has impressed you on Twitter.